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How to Buy a Domain Name for Your Startup

How to Buy a Domain Name for Your Startup


How to choose an ideal domain name for your startup? Keep these few things in mind when buying a domain name and ensure a quality domain for your startup!

Let’s face it – every business owner wants the best for its business, and a good domain name is not an exception. Having a right domain name for your business is really important as it is an online representation of your business, your brand, and the products and services you are selling.

Regardless of the type of startup, you are running, it is crucial to choose a quality domain so that your customer can find you on the Internet and to help you improve your brand recognition.

So, how to find a good domain name? Is there a formula you can use to locate a right domain for your startup?

Here are few helpful tips to keep in mind:

3 Tips to Use when Choosing a Domain Name for Your Startup

Keep these 3 tips in mind and you will acquire the perfect name for your website:

    1. Brainstorm – This is a really important step when looking to buy a domain name for your startup business. Before choosing a certain domain name, you need to brainstorm a few ideas first. You need to ask yourself these questions – What is the name of your startup? What types of products or services are you offering? What industry is your startup involved in? Ask yourself these questions and write down the answers. It will be easier for you to gather a few ideas and concepts and create your domain name easier. You need keywords that are associated with the name of your brand, the products or services you are selling or something that your company is known for. In order to find related keywords, you can use Google Keyword Tool or Keyword Discover. Come up with a list of a few possible domains. If the first one is not available, use the second one, and etc. You need to have a few alternatives you can use.

  1. Keep the Domain Name Short and Memorable – Keeping the domain name short and memorable is a huge advantage. While brainstorming a few possible ideas, keep in mind that you need to stick to short, unique, and easy to remember names. These names are easy to type and even easier to remember. Choosing a unique domain name is also vital. The last thing that you want for your domain name is to get confused with another website.
  2. Make a Proper Research – Once you are done brainstorming and you have a few possible domain names you can use, check their availability. Make a proper research and see if the domain name you want to use is available, blacklisted, or used as a trademark. By making a proper research you will ensure that the domain is 100% available to use.

In case, the domain name is already taken, we advise you to choose another domain that is similar to your first choice. If your budget can afford premium domains, you can check the list of premium domains and see if one of the domains can suit your type of startup and brand.

If the domain name with .com domain extension is already taken, you can use another domain extension such as .biz or .net.

A domain auction is also a great place where you can find perfect domain for your startup. Check the online domain auctions and see if there is something suitable for you. You can view domain auctions on these websites – GoDaddy, Sedo, NameJet, and Flippa.

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